Just because everybody else seems to be talking about it...
The 30-second spot aired during college football on CBS last Saturday (spot the demographics assumptions), with over a million subsequent views on YouTube. AdWeek credits Saatchi & Saatchi. Produced at Hydraulx (see their other work).
Previously on the TN Ad Front (among other stuff):
Orcs Go Better With Coke,
Gamers are Standing By,
Advertising and Branding in Virtual Worlds.
